News

Despite all the advances we make as a society striving for equality, it's remarkable how stuck we are on providing information through visual means: leaflets, posters, newsletters, websites and so on. Martin Clooney* is a blind Glasgow man who travels each day to Edinburgh by train. Planned work on the line meant timetable changes and the operator Scotrail informed its passengers of the revised timetable by placing a leaflet on seats for the whole week before. So, each day Clooney simply sat on the information oblivious to it. The following week he arrived at the station but his train didn't.

Such experiences caused concern about the technology used to share information. "Blind or partially sighted people only had the talking newspaper," says John Legg, head of performance, standards and strategic management at Glasgow Council. "People would come in, read the newspaper onto tape and three days or a week later, get it. If you get Thursday's Glasgow Herald on a Saturday it's not much use to you."

However, people soon tuned into an answer - a radio station. And it had a good reception. With the council putting in more than £200,000 in capital investment and revenue, and linking up with partners including RNIB Scotland, Playback, visibility, Guide Dogs and BBC Radio Scotland, the first radio station for blind or visually impaired people in Europe was on air.

VIP On Air is an internet radio station producing four hours of original programming Monday to Friday with an aim to provide information that its audience would struggle to access elsewhere. "Our anchor programme, for example, creates a very visual outlook of news and current affairs," says station manager, Kerryn Krige. "When you heard about the death of Yasser Arafat, for example, your comprehension of that news was probably visual - you might have pictured Arafat, the compound at Ramallah, how bombed it was and so on."

Legg agrees: "In Glasgow we had a factory bomb blast that killed a number of people. The front page of the papers all carried pictures, and everything they reported related to those pictures. So the radio station contacted two local reporters and got them to describe the scene of devastation and that helped build up a picture. It's hard to imagine how much we would miss out on life by not seeing. But they have brass necks, this lot - they even got through to a CNN reporter at the scene of the Madrid bomb blast to give a visual description."

Brass neck-in-chief would appear to be broadcast producer and presenter Michael Hughes. "I lost my sight when I was about 23 and went for retraining at the RNIB and worked for a while at the BBC. I started here about nine days before the station launched. It's really good working here. It increases your confidence and broadens your experience. I talk to about 300 people on the phone each week. One of my ideas was to introduce a daily TV guide, because a lot of websites are tricky to navigate."


With all the station's presenters and researchers having a visual impairment, a prerequisite was a fully accessible, state-of-the-art studio. Says Krige: "It is built to mainstream studio specifications so a blind person who can operate this desk can go to any professional radio station in the country and do the same. These are the only fully accessible studios in the UK."

About 600 listeners are tuned in at any one time, it is estimated. "We're aware of the limitations, not least that the internet is mostly accessible to younger blind users," says Legg. "But having set up the production side of things we are looking for other platforms such as digital broadcasting, and we're submitting a community radio licence application. We recently held an all-party presentation in Westminster to 35 MPs lobbying for a national radio station. There are two million blind or partially sighted people in the UK, so it has tremendous potential."

* Not his real name

LESSONS LEARNED

• The project has successfully involved people with high profiles. First minister Jack McConnell and other ministers and opposition leaders have appeared talking about their policies for visually impaired people.
• The station also campaigns, asking, for example, why blind people have to pay VAT for talking books and why Scotrail doesn't provide audio announcements on the underground.
• The average radio studio is a very visual environment. For example, the level indicators and telephone rely on flashing lights. "So we have given audio commands to things; so if I activate something it will tell me that I've done it. The phone will say 'incoming call'. It's a very tactile desk and easy to find your way around," says Krige.