If you were in any doubt how massive a reform of social work
yesterday's task force report has set in motion, you need only look at
the varying degree of coverage across the mainstream news outlets.
Recently in The Sun Category
If you were in any doubt how massive a reform of social work
yesterday's task force report has set in motion, you need only look at
the varying degree of coverage across the mainstream news outlets.
The most hotly-debated event in this year's social work calendar finally arrived yesterday with the General Social Care Council's annual conference.
Having backed her employers' witch-hunt against social workers in the wake of the Peter Connelly case, The Sun's Deidre Sanders had been on the wrong end of a campaign herself to block her appearance at the event.
The decision by the GSCC to invite Sun agony aunt Deidre Sanders to speak at it conference was inevitably going to be controversial, it would have been foolish to expect anything else.
I should know - the decision to ask Sanders to take part in Community Care Live in May was not received with universal approval. Neither was her appointment to the Social Work Task Force.
But there are legitimate reasons to engage with Sanders.
There was a time when former prime minister Tony Blair could easily summon an interview with almost any leading media outlet around the world. Yet there was one vitally important publication that remained aloof: Take a Break. Now, the weekly real-life magazine is offering the social work profession an opportunity it denied the former PM.
Deidre Sanders, The Sun's agony aunt and member of the Social Work Taskforce, has set up a survey to find out what Sun readers think should be changed to get social work "back on its" feet, the paper reports.
But is she asking the right questions?
By Emma Maier
I have a confession to make. I spent yesterday evening with a senior journalist from The Sun. And he wasn't all bad.
It was a bit like a blind date. The matchmaker was Unison, Community Care's partner in the Stand Up Now for Social Work campaign, which calls for better media coverage of social work. The venue was a swanky Mayfair hotel, where we were to watch the presentation of the Press Gazette's annual British Press Awards.
By Emma Maier
I kid you not. The Sun is apparently launching a radio station. What does this mean for social workers, who are, as we well know, the paper's favourite cannon fodder?
Social care, particularly at management level, is hamstrung by its careful language when it comes to confronting The Sun and other tabloid newspapers, which it must do in the aftermath of the Baby P case. In social care language is tempered and tamed. It is non-judgmental, balanced and avoids implications of fault and blame. It reflects the complexity of the decisions made, and the involvement of different professions. It can be unemotional language and often very technical. Words like 'appropriate' proliferate. Can we combat tabloid newspaper distortion with this language? I doubt it.
As part of Community Care's Stand Up Now for Social Work campaign -which is calling for more suport for social workers from the media, government and employers - we have been keeping an eye close eye on how the media reports social work issues.
In the coming weeks we'll be highlighting the best and worse examples. First on my hit list is yet another article in The Sun.
You have told Community Care that you have had enough of inaccurate, misleading and hostile media coverage of social work - and we agree. We've launched the Stand Up Now for Social Work campaign to fight back and show the public what a huge difference social workers make to society.
About the Social Work blog
The Social Work blog covers the challenges facing Britain’s 2m-strong social care workforce: everything from pay and working conditions to stress and the latest social work conduct cases. |
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