For every serious case that casts doubt on child protection processes and the competence of social workers, there will be another - or, thousands of others - where a vulnerable child or family is transformed by positive experiences of social work and its workforce. Why, then, the negative perception of social work in the media?

Read the complete post at http://www.communitycare.co.uk/blogs/social-work-blog/2009/10/lga-conference-selling-social.html