The Royal National Institute for the Blind has welcomed a move
by retailer the Co-op to include Braille labels on its own brand
alcoholic drinks just in time for Christmas.
The name and alcoholic strength of the beverage will be written
in Braille on two new products of whisky and vodka. The Co-op was
the first retailer to introduce Braille, putting it on bottles of
bleach.
Julianne Marriott, campaigns officer for accessible information
at the RNIB said: “We welcome the Co-op’s latest initiative
to help their blind and partially sighted customers. RNIB is
calling for Braille and large prints on all products in all
shops.”
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